Press Release

S3 Graphics Announces the 'GStore' E-Tail Outlet for Self-Branded Graphics Cards

S3 Graphics-brand PCI Express add-in graphics cards available online for North America market

Fremont, CA, 21 April 2005 - Signaling a return to the North American market, S3 Graphics today unveiled an exciting new on-line retail operation, the S3 Graphics GStore, to spearhead the penetration of the PC add-in-card market with S3 Graphics own-branded PC graphics boards.

While S3 Graphics technology has been available outside of the United States in focused regions, demand has been growing for the latest PCI Express 3D graphics and especially video and HDTV solutions in the North American market, where HDTV penetration is the highest in the world. S3 Graphics add-in cards are targeted to meet this demand, with their pioneering Hi-Def™ native HDTV support up to 1080p across the full line of products, as well as full DirectX 9.0 support, solid 3D graphics performance and featuring Chromotion programmable video engine technology.

Accessible through the S3 Graphics main website (s3graphics.com), the GStore will principally introduce the new GammaChrome family of PCI Express processors on high end boards with large memory profiles for the latest in 3D technology and pristine video performance. More products will be added over the year to increase the breadth of market coverage.

“The launch of the GStore coupled with the introduction of S3 Graphics-branded retail PCI Express graphics boards marks a major milestone in our history,” said Gerry Liu VP of Marketing at S3 Graphics. “Opening the GStore with products that we have designed and manufactured not only assures the level of quality that we demand, it gets us closer to the end user in our home market.”

Manufactured by internal and partnered operations under close scrutiny, with tight control of all aspects of manufacturing operations, from component selection and board design to quality control, S3 Graphics products are designed to ensure a satisfying purchase and ownership experience for the discriminating user in the home market.

Please visit the S3 Graphics GStore at: www.s3graphics.com

About S3 Graphics

S3 Graphics Co., Ltd., a VIA Technologies joint venture company, is a leading supplier to the 3D enabled PC graphics market it pioneered. Today, S3 Graphics ships high performance consumer graphics cards to desktop board manufacturers and low power, high performance, Commercial Grade 3D graphics sub-systems to top tier notebook manufacturers. In addition, S3 Graphics integrates market-leading chipset technology from VIA Technologies, Inc. into shared memory architecture products for the high volume, value PC market. S3 Graphics has a long-term commitment to top performance, quality and state-of-the-art features for desktop and mobile applications. Additional information can be found at the Company's website at www.s3graphics.com